The mall is an American social phenomenon. In most communities, including Santa Fe, it is one of the most visited public places. By advertising in the malls, you reach a local audience that is already in the mindset to spend money.
Beyond their retail purpose, shopping malls have become the center of social activities, attracting people throughout the entire spectrum of the population. The numbers are staggering: 187 million adults – representing 94% of the adult population in the U.S. – visit a shopping center every month, spending an average of $99.90 per visit. Teenagers go to the malls 26% more often than other shoppers, about 47 times a year.
Hutton Broadcasting has worked in partnership with the mall in Santa Fe to install our digital display screens at key locations throughout the common areas. The screens are strategically positioned for prime viewing as shoppers move from store to store.
Mall advertising makes sure that your products or services stand out when shoppers are evaluating their purchases.